The Indian fashion landscape has evolved tremendously, boasting a diverse range of brands that cater to various styles, preferences, and budgets. From luxurious ethnic wear to modern, casual attire, India’s top clothing brands offer something unique for every occasion.
With a mix of traditional craftsmanship and contemporary design, these brands embody the country’s rich cultural heritage while keeping pace with global fashion trends.
Indian consumers today have access to a wide variety of options, whether they’re seeking sustainable, affordable, or high-end fashion.
From well-established labels to innovative new names, these brands have set standards of quality, style, and authenticity. This guide will explore the top 10 best clothing brands in India, showcasing brands that cater to both men and women who appreciate timeless fashion and high-quality garments.
What Factors Should You Consider When Choosing a Clothing Brand in India?
When selecting a clothing brand in India, there are several factors to weigh to ensure quality, style, and value. While individual taste and lifestyle play roles, here are the key considerations:
- Quality of Fabrics: High-quality materials, durability, and comfort are crucial.
- Brand Reputation: A reputable brand often reflects reliability and consistency.
- Affordability: Consider brands that balance price and quality effectively.
- Range of Styles: Seek brands offering a variety of styles that suit your needs, whether traditional or modern.
- Sustainability Practices: Environmentally conscious consumers may prioritize eco-friendly brands.
- Customer Reviews: Feedback from other buyers can provide insights into fit, quality, and service.
By examining these factors, one can find a brand that aligns with personal values, lifestyle, and fashion preferences.
How Has the Rise of Online Shopping Affected Fashion Brands in India?
Online shopping has revolutionized the fashion industry in India, bringing both opportunities and challenges for brands. Indian consumers are increasingly tech-savvy, and this shift to digital shopping has created new avenues for fashion brands to reach wider audiences.
- Increased Accessibility: Brands now reach customers across India, even in smaller towns.
- Competitive Pricing: The e-commerce boom has led brands to offer competitive deals and discounts.
- More Options: Online stores can stock a wider variety than physical outlets, appealing to diverse tastes.
- Ease of Comparison: Consumers can compare prices, styles, and reviews more conveniently.
- Influencer Marketing: Social media influences brand perception and popularity.
- Customer Loyalty Programs: Brands are increasingly offering loyalty points and exclusive discounts online.
The digital shift allows consumers to access a broader selection of styles and brands, significantly impacting shopping habits and brand presence in India.
Why Are Sustainable Clothing Brands Gaining Popularity in India?
Sustainability has become an essential consideration for consumers, and the demand for eco-friendly clothing brands is on the rise in India. This shift is influenced by increased awareness of environmental impacts and the desire for responsible consumption.
- Eco-Friendly Fabrics: Brands focusing on organic cotton, hemp, and recycled materials attract conscious consumers.
- Reduced Waste: Many sustainable brands emphasize minimal waste production methods.
- Transparency in Production: Consumers value brands that disclose manufacturing practices.
- Health Benefits: Organic and non-toxic fabrics are safer for sensitive skin.
- Social Impact: Supporting brands with ethical labour practices resonates with Indian consumers.
- Increasing Availability: More eco-conscious options are now available online and in stores.
The Indian market is increasingly open to sustainable brands as shoppers seek out products that support environmental and ethical values.
What Are the Key Differences Between Luxury and Affordable Clothing Brands in India?
In India, luxury and affordable clothing brands cater to different market segments with distinct characteristics. Here’s a breakdown of the main differences:
- Material Quality: Luxury brands typically use premium fabrics and intricate designs.
- Brand Prestige: Luxury labels have a reputation for exclusivity and status.
- Design Detail: Luxury brands emphasize craftsmanship and uniqueness, while affordable brands focus on accessibility.
- Pricing: Luxury brands are priced higher due to materials, exclusivity, and brand heritage.
- Target Market: Affordable brands cater to a broader audience, while luxury brands target niche markets.
- Availability: Luxury brands may have limited store locations, whereas affordable brands are widely accessible.
Understanding these distinctions helps shoppers make informed choices based on budget, style, and lifestyle.
How Can You Identify Authentic Indian Clothing Brands?
Identifying authentic Indian clothing brands requires a bit of research and awareness. Here are ways to spot genuine brands:
- Check Brand History: Established brands with a heritage in India are more likely to be authentic.
- Look for Made-in-India Tags: Many authentic brands label their products as locally made.
- Research the Brand’s Founders: Many Indian brands are founded by designers with a unique Indian influence.
- Inspect the Design and Fabric: Traditional techniques like hand-block printing are often signs of authenticity.
- Read Customer Reviews: Feedback can reveal product quality and brand legitimacy.
- Follow Brand Partnerships: Indian brands often collaborate with local artisans or communities.
These steps help distinguish genuine Indian brands from international or imitation products, ensuring you support authentic, locally crafted clothing.
Top 10 Best Clothing Brands in India
1. FabIndia
FabIndia has become synonymous with ethnic and handcrafted apparel in India. Established to bring artisan-made clothing to the masses, the brand has carved a niche by showcasing India’s rich textile heritage.
FabIndia’s collection is inspired by traditional handlooms and crafts, incorporating natural dyes, block prints, and woven fabrics into modern-day fashion. This blend of heritage and style resonates deeply with Indian consumers looking for sustainable and artisanal clothing options.
Over the years, FabIndia has expanded its reach, with stores across India and an online presence to cater to global audiences. Known for its kurtas, sarees, and tunics, the brand emphasizes sustainable practices and uses eco-friendly materials.
FabIndia has also ventured into home decor, offering products that reflect Indian artistry in every detail. It’s more than just a clothing brand; it’s a lifestyle choice that promotes ethical and conscious fashion.
Customers flock to FabIndia for the authenticity and quality of its garments, which are often made from organic cotton and natural fibres. The brand’s commitment to supporting artisans has built a loyal customer base that values ethical shopping and unique, handcrafted designs.
- Established: 1960
- Types of Clothes: Ethnic wear, kurtas, sarees, tunics, and casual wear
- Ethnic Wear: Extensive collection of kurtas, sarees, and dresses
- Sustainable Fabrics: Emphasis on organic cotton and natural dyes
- Artisan Support: Collaborates with rural artisans across India
- Versatile Styles: From casual to festive attire
- Eco-Conscious Practices: Reduced environmental footprint
- Pan-India Stores: Physical presence across major cities
FabIndia’s timeless appeal makes it a staple for those seeking Indian wear with an artisanal touch, allowing them to support local craftsmanship while embracing tradition.
2. Raymond
Known as a leader in the Indian menswear segment, Raymond has a reputation for premium quality and unmatched sophistication. Founded over 90 years ago, Raymond has become a go-to brand for men’s formalwear, offering finely tailored suits, shirts, and trousers.
The brand’s commitment to quality fabrics and timeless designs makes it a favourite among professionals and those who value a refined wardrobe.
Raymond’s Made-to-Measure service offers a unique tailoring experience, allowing customers to customize their suits for a perfect fit. This service has set Raymond apart in a market that values personalization. With a focus on innovation, Raymond continually updates its collection to reflect contemporary styles while retaining a classic appeal.
As a heritage brand, Raymond represents elegance and quality, which resonates with those seeking reliable, durable, and stylish apparel. Its vast network of stores across India and a growing online presence ensure accessibility to customers nationwide.
- Established: 1925
- Types of Clothes: Formal suits, blazers, shirts, trousers, and casual wear
- Classic Suits: Trusted for high-quality suits and business attire
- Premium Materials: Known for fine wool and fabric quality
- Tailoring Service: Custom Made-to-Measure offerings
- Heritage Brand: Nearly a century of brand legacy
- Professional Wear: Ideal for corporate and formal events
- National Reach: Strong retail and online presence
Raymond remains an iconic brand, combining traditional tailoring techniques with modern designs to keep up with evolving fashion trends.
3. Biba
Biba is a household name in women’s ethnic wear, known for its vibrant and contemporary take on traditional Indian attire. Founded with the aim of making ethnic fashion accessible, Biba caters to women across different age groups.
The brand’s kurtas, salwar suits, and lehengas showcase Indian prints and designs that appeal to women who appreciate ethnic style without compromising on comfort.
Biba’s collections reflect India’s heritage, with intricate patterns and designs inspired by traditional embroidery and block prints. The brand is also known for its affordable pricing, making stylish ethnic wear accessible to a wider audience.
Seasonal collections keep up with fashion trends while preserving cultural elements, making Biba a favorite for festive and casual wear.
With stores across India and a strong online presence, Biba provides a diverse range of ethnic wear that brings Indian tradition into modern wardrobes. Their collection is designed to cater to a range of occasions, from casual daily wear to festive events.
- Established: 1988
- Types of Clothes: Ethnic wear for women, including kurtas, lehengas, and churidars
- Vibrant Ethnic Designs: Known for colorful kurtas and lehengas
- Affordable Prices: Offers a range of budget-friendly options
- Indian Heritage: Designs inspired by traditional patterns
- Wide Availability: Available in stores and online
- Size Inclusivity: Caters to a wide range of sizes
- Seasonal Refresh: New styles introduced every season
Biba has successfully positioned itself as a go-to brand for ethnic wear, embodying both tradition and style for today’s modern Indian woman.
4. Allen Solly
A trendsetter in the Indian casual and semi-formal wear segment, Allen Solly is popular for its stylish yet relaxed clothing options. Known for pioneering the concept of “Friday Dressing,” Allen Solly redefined workwear in India by introducing a smart-casual approach to corporate attire.
From chic shirts to comfortable trousers, the brand caters to both men and women looking for versatile wardrobe options.
Allen Solly’s clothing combines comfort with style, appealing to professionals who seek both form and function. The brand’s unique designs and youthful styles make it a favorite among the working class, particularly younger audiences who enjoy mixing business and casual attire.
The brand’s modern aesthetics and trendy cuts make it a popular choice for workwear and casual dressing alike. Allen Solly continues to innovate, providing contemporary styles that appeal to India’s dynamic, fashion-forward professionals.
- Established: 1993
- Types of Clothes: Smart casuals, semi-formal wear, workwear for men and women
- Smart Casuals: Perfect blend of casual and workwear
- Fashionable Cuts: Trendy, youthful styles for professionals
- Men’s and Women’s Lines: Broad selection for both genders
- Friday Dressing: Known for reinventing work attire
- Mid-Range Pricing: Affordable yet stylish
- Retail and Online Presence: Widely accessible across India
Allen Solly’s fresh take on professional attire offers a modern look for the new-age workforce, balancing comfort and sophistication.
5. Manyavar
Specializing in Indian ethnic wear for men, Manyavar has become synonymous with wedding and festive attire. Known for its elegant sherwanis, kurtas, and jackets, Manyavar is the first choice for grooms and wedding guests seeking premium ethnic attire. The brand’s luxurious fabrics and rich colours add an element of grandeur to traditional clothing.
Manyavar emphasizes detail and craftsmanship, ensuring that every piece is unique and finely tailored. With an extensive product range, the brand caters to different styles and occasions, from classic wedding attire to contemporary Indo-Western options.
Manyavar’s design philosophy is rooted in Indian tradition but incorporates modern influences to keep its collections fresh.
The brand’s popularity continues to grow as it offers men stylish, premium-quality options for festive events and celebrations. It also has an expansive retail network, making its products easily accessible across India.
- Established: 1999
- Types of Clothes: Ethnic menswear, including sherwanis, kurtas, and jackets
- Wedding Wear: Widely chosen for wedding and festive occasions
- High-Quality Fabrics: Luxurious, rich materials
- Sophisticated Styles: Traditional with a modern twist
- Exclusive Men’s Brand: Focused on men’s ethnic wear
- Retail Reach: Available nationwide and online
- Accessories: Includes stoles, turbans, and footwear
Manyavar’s commitment to quality and its elegant designs make it a top choice for special occasions, embodying Indian culture and refinement.
6. Louis Philippe
Louis Philippe, a premium menswear brand, is known for its luxurious offerings that combine elegance with high-quality craftsmanship. Positioned as a brand that caters to India’s elite, Louis Philippe specializes in formal and semi-formal attire that adds a touch of sophistication to any wardrobe. Their product line includes formal shirts, suits, blazers, and trousers, crafted from superior fabrics and designed with precision.
The brand is associated with an aristocratic, refined look, making it a preferred choice for men who prioritize style and class in professional settings.
With a strong emphasis on tailoring and detail, Louis Philippe sets a high standard in Indian men’s fashion. The brand’s attention to fit and fabric quality has earned it a loyal customer base that values luxury in everyday wear.
Louis Philippe is not only about clothing but embodies a lifestyle of sophistication and prestige. The brand’s expansion into accessories, such as belts, wallets, and ties, further complements its image as a complete men’s fashion brand.
- Established: 1989
- Types of Clothes: Premium formal wear, suits, shirts, blazers, trousers
- Formal Attire: Specializes in suits, blazers, and trousers
- Premium Fabrics: Uses high-quality materials
- Brand Heritage: Known for its elite brand positioning
- Craftsmanship: Focuses on fine tailoring and detail
- Accessories Range: Offers ties, belts, and more
- Widespread Presence: Available in major Indian cities and online
With a focus on luxurious menswear, Louis Philippe remains an icon for discerning men who value sophistication and high-end fashion.
7. W for Women
W for Women is a popular brand catering to modern Indian women, offering an extensive collection of ethnic and fusion wear. Known for its trendy, ready-to-wear kurtis, palazzos, and ethnic sets, W for Women combines traditional Indian aesthetics with contemporary cuts and patterns.
Their designs are crafted to meet the demands of urban women who want stylish, versatile attire for both work and casual settings.
The brand’s approach to ethnic wear is both innovative and accessible, allowing women to mix and match pieces to create unique styles.
W for Women also emphasizes comfort with soft, breathable fabrics that are ideal for India’s diverse climate. Seasonal collections feature fresh designs, keeping pace with changing fashion trends without compromising on the brand’s traditional roots.
W for Women has established itself as a go-to brand for ethnic wear that’s both fashionable and practical, appealing to women across age groups who appreciate style that doesn’t sacrifice comfort.
- Established: 2001
- Types of Clothes: Ethnic wear, fusion wear, kurtis, palazzos, and ethnic sets
- Fusion Wear: Mixes traditional and contemporary styles
- Comfortable Fabrics: Prioritizes comfort in hot climates
- Accessible Ethnic Style: Affordable for a wide audience
- Ready-to-Wear Collections: Ideal for everyday wear
- Seasonal Refresh: Regularly updates collections
- Nationwide Reach: Available online and offline
W for Women provides a refreshing take on ethnic fashion, making it easy for women to incorporate Indian styles into their everyday wardrobes.
8. Global Desi
Global Desi, an Indian fusion wear brand, is known for its bohemian-inspired designs that resonate with modern, free-spirited women.
Created by renowned designer Anita Dongre, Global Desi offers a unique mix of Indian aesthetics and Western silhouettes, making it a favourite for those who enjoy bold prints and vibrant colours. The brand’s clothing often features ethnic motifs, yet the designs are contemporary and versatile.
Aimed at the young, urban Indian woman, Global Desi offers an array of tunics, dresses, kurtas, and more. The brand’s commitment to sustainability is reflected in its production practices, as it increasingly incorporates eco-friendly fabrics and processes.
Global Desi’s vibrant patterns and easy-to-wear styles make it an excellent choice for both casual outings and festive occasions.
The brand has a wide reach, available in major retail outlets and online platforms across India, catering to a growing fan base of young women who love its fusion of traditional and modern styles.
- Established: 2007
- Types of Clothes: Fusion wear, dresses, tunics, kurtas, and bohemian-inspired clothing
- Fusion of Styles: Combines Indian motifs with Western cuts
- Eco-Conscious: Focuses on sustainable practices
- Bohemian Influence: Known for its vibrant, free-spirited designs
- Target Audience: Popular among young urban women
- Casual and Festive Wear: Suitable for multiple occasions
- Wide Availability: Accessible in stores and online
Global Desi’s unique style and sustainable approach make it a standout brand for women looking to express individuality through fashion.
9. Peter England
Peter England, one of the oldest and most affordable brands in India, offers a wide range of menswear suitable for both casual and formal occasions.
Part of the Aditya Birla Group, Peter England is known for its budget-friendly options that do not compromise on quality or style. The brand is particularly popular among young professionals and students, providing a well-rounded collection that covers all wardrobe essentials.
Peter England’s offerings include shirts, trousers, T-shirts, and accessories, with a focus on comfortable, durable fabrics.
The brand frequently refreshes its collections to stay in tune with fashion trends while maintaining a classic appeal. Peter England is a great option for men looking to invest in reliable, stylish clothing without overspending.
Known for its high value-for-money proposition, Peter England has built a reputation for quality and affordability, solidifying its place as one of India’s most trusted menswear brands.
- Established: 1889 (India presence since 1997)
- Types of Clothes: Formal wear, casual wear, shirts, trousers, and T-shirts
- Affordable Pricing: Offers budget-friendly fashion
- Versatile Range: From formal to casual menswear
- Quality Fabrics: Focuses on durability and comfort
- Frequent Style Updates: Keeps up with current trends
- Trusted Brand: Strong market presence for decades
- Extensive Reach: Available across India in stores and online
Peter England is the ideal choice for those who want stylish, reliable menswear at reasonable prices, making it accessible to a wide audience.
10. Van Heusen
Van Heusen, another brand under the Aditya Birla Group, is known for premium office wear and fashionable business attire.
Positioned as a sophisticated and stylish choice for men and women, Van Heusen offers formal shirts, suits, blazers, and workwear essentials that exude elegance and professionalism. The brand appeals to those who want to make a polished impression in their professional lives.
Van Heusen’s attention to detail and quality has earned it a reputation for reliability and class. With a modern approach to office wear, the brand integrates subtle style elements that set its apparel apart from traditional business attire.
The addition of athleisure and semi-formal collections has expanded Van Heusen’s appeal, making it a well-rounded choice for the style-conscious professional.
Van Heusen continues to innovate with its clothing lines, offering a blend of contemporary style, functionality, and comfort that keeps pace with changing trends in workwear.
- Established: 1881 (India presence since 1990)
- Types of Clothes: Office wear, semi-formal, athleisure, and business casuals
- Office Wear Expert: Known for high-quality business attire
- Premium Fabric: Focus on fabric quality and durability
- Stylish Workwear: Blends sophistication with modern trends
- Versatile Collections: Includes semi-formal and athleisure
- Fashion-Forward: Regular updates in line with market trends
- Widespread Availability: Easily accessible in stores and online
Van Heusen is the perfect choice for professionals who seek elegance and quality in their work attire, embodying both style and practicality.
Conclusion
India’s top clothing brands reflect the country’s vibrant fashion culture and serve the diverse needs of a growing fashion-forward audience.
From ethnic wear for festive occasions to formal attire for professional settings, these brands combine style, quality, and affordability, making them popular among a wide demographic.
As the Indian fashion industry continues to expand, these brands are leading the way, introducing fresh designs and sustainable practices that resonate with conscious consumers.
Whether you’re searching for traditional Indian craftsmanship or trendy Western styles, these top 10 brands offer versatile options to suit every wardrobe. By choosing from these brands, shoppers can enjoy well-crafted apparel that celebrates India’s heritage while embracing modern style sensibilities.
FAQs
What makes Indian clothing brands unique?
Indian clothing brands combine cultural heritage with modern trends, using traditional fabrics, patterns, and craftsmanship that reflect India’s diversity.
Are sustainable clothing brands available in India?
Yes, many Indian brands focus on sustainability, using eco-friendly materials and ethical production practices to meet environmentally conscious demands.
What should I consider when choosing a clothing brand?
Consider factors like fabric quality, style, budget, brand reputation, and reviews to find a brand that matches your needs and preferences.
Which Indian brands are popular for ethnic wear?
Brands like FabIndia and Manyavar are highly regarded for ethnic wear, offering a range of traditional and fusion styles suited for festive occasions.
Can I find affordable yet high-quality Indian clothing brands?
Yes, brands like Biba and Peter England provide quality clothing at affordable prices, making stylish options accessible to a wider audience.
Where can I buy top Indian clothing brands?
You can buy these brands both online and offline, with many having an extensive presence in stores and on e-commerce platforms.
Do Indian brands offer plus-size clothing?
Yes, many Indian brands now offer inclusive sizing, ensuring a range of sizes to cater to diverse body types and fit preferences.
